AMBI is a cross-disciplinary research group. Its members have a long experience in scientific fields and, at the same time, a deep understanding of the actual needs of the industry.
PROF.
PASI
LUUKKA
CO-DIRECTOR,
Head of Analytics and Decision-making
pasi.luukka@lut.fi
+358 503238932
Pasi Luukka received the M.Sc. degree in information technology in 1999 and D.Sc. degree in applied mathematics in 2005 from Lappeenranta University of Technology. He is currently professor in school of business in Lappeenranta Lahti University of technology. His research interests include fuzzy data analysis, multi-criteria decision making, soft computing methods and business analytics. He has authored over 60 international journal papers. He is a member of North European Society for Adaptive and Intelligent Systems (NSAIS) where he currently serves as president.
MANUFACTURING BUSINESS MODELS
DR.
AZZURRA
MORREALE
Head Viipuri-Lab
Azzurra Morreale acts as an associate professor at LUT University, School of Business and Management, where she is also Head of Viipuri Lab since February 2021. She has been awarded the Title of Docent (Strategic financing, Economic behavior and Decision-making) in the same School for the period September 2021 – 31 August 2026.
She received her Ph.D. in Industrial Engineering and Management from University of Palermo (Italy). She is also a member of CEEL (Cognitive and Experimental Economics Laboratory), Department of Economics, Management University of Trento (Italy). She has been a visiting scholar at the University of California Santa Cruz (USA), and she is a regular visiting scholar at University of Trento (Italy).
She is particularly specialized in behavioral experimental and quantitative methods, and she has applied such methods to several financial and economics contexts (e.g., real options testing, crowdfunding, organizational exploration-exploitation dilemma, tax compliance, among others).